The four shimmering rings that grace every Audi represent over a century of innovation and Truth In Engineering. To a vast and varied world of drivers, Audi and the four rings mean more than a way to get from point A to point B. Much more.
- Audi Technology
Advancement through technology has always been one of the cornerstones of our progressive philosophy. It’s served us well, driving us to revolutionary flights of invention that include quattro® all-wheel drive, the Audi space frame, new Audi music interface and FSI® direct injection. - Audi Owners
When you purchase or lease an Audi, you gain entry into a group of individuals and families who understand what it means to lead; to always be at least one step ahead of the also-rans. Audi speaks to the independent thinker in us all. Find out more about what it means to be an Owner. - Audi Events
Each year, Audi hosts and sponsors a wide range of memorable, stellar events. For the latest information on what’s happening next around the world, across the country, or in your own back yard, peruse our listing of upcoming and past events. - Audi Motorsport
For Audi, the race track has always been the proving ground, the super-heated crucible where we introduce and push new technologies, frequently to great affect. Follow the exploits of the stunning all-new Audi R10 TDI® diesel race car as it competes on the American Le Mans circuit.
Audi’s history is one of the most many-faceted stories ever told in the history of the automobile in general. The Audi emblem with its four rings identifies one of Germany’s oldest-established automobile manufacturers. It symbolises the amalgamation in 1932 of four previously independent motor-vehicle manufacturers: Audi, DKW, Horch and Wanderer. These companies form the roots of what is today AUDI AG.
Audi is one of Germany’s oldest-established automobile manufacturers. Since 1932 the Audi emblem has been the ‘four rings’, which stand for its amalgamation with DKW, Horch and Wanderer to form Auto Union AG in Chemnitz, which then adopted this badge. It supplied the widest range of passenger vehicles that German industry could offer in the 1930s – from motorcycle to luxury saloon.
The Audi badge – the famous ‘Four Rings’ – is the emblem of one of the oldest car manufacturers in Germany. Join us on a journey through the development of the car and the birth of Audi. The timeline guides you through more than 100 years of automotive history.
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